Career Colleges & Universities

When unemployment rises, more adults look to upskill and retrain.

Finding and engaging adults who are looking for certificate and work-related courses can be difficult and expensive. Whether your program is local, regional or national, CareerAPP can save you marketing expense and grow your pipeline with adults who have strong intent for education and training.

Our proprietary models give our Partners a head start in identifying likely prospects for marketing and advertising.

Tara Conrad, CollegeAPP Vice President of Community & Technical Colleges talks about the benefits of using CareerAPP at the 2025 North American Career Education Convention hosted by CECU in Las Vegas.

How Does it work?

Define Your Marketing Footprint

We work with you to identify the geography to address your use case goals. Choose from zip codes, counties, states, regions, or nationally.

Refine Your Criteria

Create highly refined target audiences filtered by your priorities, including:

- Detailed Demographics
- Household Income
- Primary Language
- Interests & Buying Habits
- Veterans in Household

Select CareerAPP Models:

- Intent to Enroll
- Intent to Seek a New Job

- Education Attainment
- Program of Interest
- - Skilled Trades
- - Health Care
- - It / Cyber

Execute Your Marketing Plan

We provide you a .CSV file formatted for the platform(s) of your choice. Your campaigns will run efficiently and effectively as outreach is conducted to those within your refined criteria.

CareerAPP can expertly manage your campaigns or work directly with your internal team or agency to ensure the best possible results.

Recruit Adults with Intent to Change Jobs AND Enroll in Training

Tired of bot-filled funnels?

The only way to avoid bot-driven traffic and RFI's is to have your ads avoid them. CareerAPP knows how to deliver your ads to people who have intent and our data proves that Intent Matters.

Real adults.

Real Intent.

Real Enrollments.